Meticulously crafted from rich camel waxed canvas, The Picnic Bag only gets better with age
A cooler insert you won’t want to hide. Our is fully removable and magnetic-secured.
Insulated cooler tote with pockets for moms on the go
Goldie Picnic Bag — the perfect mom bag and everyday carry tote
The Cool Mom Cooler Bag
Padded shoulder strap stamped with our signature reminder: These Are The Days
A cooler insert you won’t want to hide, designed in our custom red-and-gold Picnic Stripe.
The best mom bag after the diaper bag stage

The Picnic Bag

$248.00

The Cool Mom Cooler Bag

Hey ma! We know your plans for the day, and we've got you covered. Tired of floppy totes, impossible-to-clean crevices, and kiddie lunch pails to lug around food for daily outings? Over cooler bags that stain, smell, or clash with every outfit? We created The Picnic Bag.

It doesn’t look like your typical cooler bag. It’s a cute, functional, mom-life essential designed to carry everything you need—without looking like you’re carrying everything. And because we know motherhood is messy, ours is ridiculously easy to clean. The insulated, removable basket is fully seam-sealed and wipes down in seconds. Designed in our custom red-and-gold picnic stripe, you’ll even find it doubles as a cute standalone carryall you’ll reach for day after day.

Oh, and we added just the right amount of space to put in a little something in for yourself, because we know you get hungry too. 😉

The Cool Mom Cooler Bag

Hey ma! We know your plans for the day, and we've got you covered. Tired of floppy totes, impossible-to-clean crevices, and kiddie lunch pails to lug around food for daily outings? Over cooler bags that stain, smell, or clash with every outfit? We created The Picnic Bag.

It doesn’t look like your typical cooler bag. It’s a cute, functional, mom-life essential designed to carry everything you need—without looking like you’re carrying everything. And because we know motherhood is messy, ours is ridiculously easy to clean. The insulated, removable basket is fully seam-sealed and wipes down in seconds. Designed in our custom red-and-gold picnic stripe, you’ll even find it doubles as a cute standalone carryall you’ll reach for day after day.

Oh, and we added just the right amount of space to put in a little something in for yourself, because we know you get hungry too. 😉

order your insulated picnic bag today

Order your insulated Picnic Bag today!

 
goldie cooler bag arrives in less than 2 weeks

Your new favorite bag will arrive within 2 weeks!

 
buy a cooler bag you actually love to carry

These are the days for the moments that matter — with a cooler bag you actually love to carry.

 
 

Features & Materials

    • Front zip pocket to tuck away keys and cards

    • Magnetized back pocket for quick-access items

    • Two open side pockets

    • A zipper pocket under the lid for wipes, utensils, or whatever essentials the day calls for

  • A removable, and easy to clean, insulated basket you won’t want to hide. It can magnetize into your waxed-canvas bag, or be used as a standalone carryall. Designed in our custom red-and-gold Picnic Stripe.

    • Welded seams and TPU-coated ripstop make it water resistant and durable

    • Semi-gloss finish for easy wipe-downs

    • Pop-out pockets with our signature leather triangle tabs to hold bottles, water, or ice packs. Did we mention it also fits a bottle of wine? ;)

    • Thoughtful handle cut-outs for grab-and-go ease

    • Pro Tip: Pack it the night before and pop it in the fridge. Come morning, you're already one step ahead.

  • This bag hits the sweet spot of structure and slouch—soft on the body, with enough shape to stand on its own. It’s just the right size for park hangs, baseball days, or school pick-ups turned ice cream detours.

    • Dimensions: 14.8” L x 7.5” W x 12” H

    • Volume: 16 L

    • 4 Ways To Wear It: 3 hole-settings for an over the shoulder or forearm carry, cross body, or held in hand—versatility built in. And both the basket and outer bag can be be used solo when needed.

  • Top closure features a YKK zipper lined with a raised air-seal for optimal insulation.

  • Because a piece of fabric becomes a place setting with just a little intention.

  • This bag is made to be lived in. A few tips to help it last:

    • Canvas & Leather: Expect a patina love story. Do not wash or dry clean - spot clean with damp cloth. Re-wax as needed to maintain durability. To prevent transfer of wax onto unwanted items, avoid extreme heat. Light scratches are a natural characteristic of waxed canvas - soften by gently rubbing with your hand as wax warms. Condition leather accents as needed with leather conditioner.

    • The Basket: Use ice packs instead of loose ice to preserve the waterproof seal. Avoid leaving leaked water or liquid inside. Wipe clean with mild soap and water after each use. Air dry or wipe dry completely before storing.

Frequently Asked Questions

  • Yes! The Picnic Bag has a fully insulated interior with a YKK zipper lined with a raised air-seal for optimal insulation. The removable Basket insert is seam-sealed and leak-proof. Pro tip: pack it the night before and pop it in the fridge for maximum cooling.

  • The Picnic Bag is designed for daily outings — it fits snacks, water bottles, fruit, sandwiches, ice packs, and even a little something for you. The outer bag and the removable Basket can each be used separately when needed.

  • The canvas and leather exterior should be spot-cleaned. Then hit the area with a blow dryer or leave bag in the sun to warm wax and smooth over the blemish. Do not wash or dry clean. Re-wax the canvas as needed. The Basket insert wipes clean with mild soap and water — air dry or wipe dry completely before storing. Use ice packs instead of loose ice to preserve the waterproof seal.

  • Four ways! It has 3 hole-settings for over-the-shoulder, forearm carry, or crossbody wear, plus a hand-carry option. The strap is adjustable to suit your preferred style and overall height.

  • The Picnic Bag is designed for the post-diaper bag era — when your kids are past the baby stage but you still need to carry snacks, drinks, and essentials for every outing. It’s the bag that comes after the diaper bag.

  • Absolutely. The Picnic Bag is one of the most thoughtful gifts for any mom — it’s stylish enough to use every day and functional enough to replace her old cooler bags. It’s perfect for Mother’s Day, birthdays, baby showers (as a gift for the mom!), or holiday gifting.

  • The exterior is waxed canvas with leather accents, designed to develop a beautiful patina over time. The removable Basket is seam-sealed with a water-resistent interior and a playful striped design. Hardware is high-quality with a YKK zipper.

  • Currently, Goldie ships within the United States. Check our shipping page for the latest delivery information and estimated timelines.